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31st January 2021 by foodfraudadvisors

Preventing food fraud: testing is not the answer

Fraudulently adulterated food is receiving a lot of attention at the moment. While it is widely acknowledged that food fraud is a large and expensive problem requiring urgent action there is not a lot of practical advice available about exactly what actions food businesses should take to prevent, deter and detect food fraud. And, although published advice about direct action is rare, there is plenty of commentary that discusses the issue in general terms, including one very common refrain: food testing is not the answer.

Food safety hang-ups

One of the reasons we so often hear that testing is not the answer is that many food fraud commentators come from a food safety and quality assurance background. As such, our unwillingness to rely on testing for food fraud can be explained in part by our familiarity with food safety systems. Within the realms of food safety, testing can achieve nothing on its own; the prevention of risks and control of hazards is much more effective and efficient, with testing used simply to verify that the system is working.

For those who are less familiar with food safety systems, let’s take a closer look. For the sake of simplicity, imagine a hypothetical food safety system that is designed solely to prevent the growth of a pathogenic microorganism in salami. If the system relied solely on testing, one would have to take a sample from every pack of salami, test for pathogens and then discard packs which were found to be contaminated. A missed test could have deadly consequences. Worse still, the sampling itself could lead to contamination. A better way is to use preventive control methods to stop hazards before they arise and carefully monitor critical operations in the production process so that the finished product is safe. This combination of prevention and monitoring is the basis for every modern food safety system. Within those systems the food must still be tested to verify that the system is working but in fact every piece of salami that is consumed without causing illness is a form of ongoing verification.

Dairy Processing

Fraudulently adulterated food is very different from accidentally contaminated food. It usually doesn’t make people sick and can rarely be identified as fraudulent by the consumer. People who adulterate food for financial gain aim to avoid detection and for that reason adulterated food rarely causes acute illness. In fact, the Chinese government is currently assuring its citizens that the large volumes of counterfeit baby formula within that market are safe to consume. There have been instances of fraudulent food that caused illness and death, including the melamine milk scandal in China and toxic mineral oil passed off as olive oil in Spain. In another famous case, a carcinogenic industrial dye was used to make paprika powder appear fresher. In each of these cases it was some time before the link between illness and adulterated food was found.

Criminals are smarter than Salmonella.

The prevention of microbial contamination and growth in food can be achieved in a few simple steps using well-understood methods; Salmonella hasn’t figured out how to outsmart a thermal kill step yet. But people who seek to make money from adulterating food have much more imagination than your average bacterium. While there are only about 120 food borne pathogens known to man, there are almost unlimited ways to tamper with food, meaning many different types of controls are required. Unfortunately, any effective control method can be discovered and then outsmarted by a clever fraudster, making reliance on prevention a risky proposition. And the worst part is that no matter how effective a fraud prevention system is, at the end of the day it is indistinguishable from an ineffective fraud prevention system to the naked eye; without very frequent testing there is no way to know the system is working.

More testing?

Testing is a key element of effective fraud prevention. I envisage a day when every food manufacturer tests vulnerable raw materials before they are used in production, where every supermarket has the technology to verify that their food is authentic before they place it on their shelves and where even local restaurants will have access to cheap and fast authenticity testing. Testing holds the answers to many of our current food fraud challenges.  However, testing can be expensive, time consuming and much less effective than we would like.

Pesticide residue in food

A key challenge to the efficacy of testing is that when it comes to food fraud we can never be sure of the adulterant that might be present. Many currently available test methods are targeted for a particular adulterant, and are not designed to detect adulterants that are unexpected. Non-targetted tests are rapidly being developed but there are still relatively few that have been properly validated, a process that requires expensive cross-testing against other methods such as botanical testing, DNA-based methods and classical chemistry.

In less than five years, claim the makers of new rapid testing technology, we will be able to hold a scanner in our hand that can tell us the entire molecular makeup of our food. I think we will have to wait a little longer than that; food is complex and a huge amount of research will be required before we can properly interpret the results of complex molecular ‘scans’ of every food on the planet. But testing is an important tool in our fight to ensure an authentic food supply, and that’s a goal worth striving for.

Read about the latest food fraud analytical technologies here.

Are you ready to start testing for food fraud? Use our testing checklist to find out.

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Filed Under: Food Fraud, VACCP Tagged With: authentic food, authenticity, detection, economically motivated adulteration, EMA, food fraud, food safety

30th December 2020 by foodfraudadvisors

Honey Fraud This Month: The Good, The Bad and The Ugly

Honey authenticity is all over the (food fraud) news this month.  There’s good news.  And bad.

Here’s what’s happening in honey fraud right now, from Karen Constable of authenticfood.co and Food Fraud Advisors.

 

 

Video transcript:

(Karen Constable) “It’s been a tough year for honey.  There has been lots of commentary about food fraud in honey, following a big recall in the UK at the end of last year and controversy over honey testing methods.  It’s never good to hear about food fraud issues, but there is a silver lining.

The Good

The Canadian government last year committed to spending more than $20 million on food fraud testing and intelligence gathering over a five year period.  Honey is one food product that has been chosen for surveillance by the Canadian Food Inspection Agency.

The CFIA published their honey surveillance results this month and guess what?! Authenticity is up and food fraud is down compared to last year.

The CFIA sampled both the marketplace at large and also a number of bulk honey importers and processors that were deemed to be high risk.  Only 13% of samples were deemed not-authentic, compared to 22% the previous year.  That’s a significant improvement!

The CFIA used the results of their previous honey surveillance work to design a targeted sampling plan.  Those samples that they targeted had risk factors such as a history of non-compliance, known preventive controls deficits and unusual trading patterns.  This type of targeting sampling, in which previous results are used to focus on known problem areas, is a great way to maximise the value of authenticity testing (which can be expensive).  Way to go, Canadia! (PS for more on sampling methodology, click here)

Of those samples collected from the marketplace (that is, without being targeted towards high-risk products), 98% were authentic and the only products that had ‘unsatisfactory results’ were imported products.

So testing = good.  For my food safety viewers, it’s worth noting that – unlike micro testing – food authenticity testing can not only provide valuable insights into the occurrence of food fraud but also helps to prevent it.  The fact that someone is paying attention, and doing testing can effectively drive reductions in fraud, as we have seen with the Canadian honey testing regime.  My prediction is that next year’s surveillance will have even better results than this year’s.  And that’s something to be happy about!

The Bad

The Canadian government isn’t the only one that’s been testing honey this year.  The Indian Centre for Science and Environment and a government-funded institute in the Philippines have also published honey testing results this month.

In the Philippines, a survey of 74 locally-produced honeys purchased online found that 87% of them contained sugar syrup.  Ie rendering them NOT authentic honey.  More than 80% of these products actually contained no honey at all and were just made from sugar syrup.

These are some of the worst authenticity statistics that I have ever seen!

Local products purchased in brick and mortar stores fared a little better in this study, but the results were still bad, with around 75% of samples containing adulterant(s). Interestingly, in the Philippines, imported honeys performed significantly better than the locally-produced honeys, the opposite of what was seen in Canada.

So those results were pretty bad, but it is good to see authenticity testing being done in the public arena more frequently than in the past.

The Ugly

Yep, this is really ugly.

There’s testing and then there’s testing….

India is another country that is funding food adulteration prevention. And, of course, that’s a good thing.  And they are testing honey.

However, like many countries, India’s legal definition of honey is based on the chemical signature of the sugars in the product, which is verified using C3 and C4 testing.

In December, The Centre for Science and Environment (CSE, India) reported a very high proportion of ‘inauthentic’ honeys in a survey that made use of both C3/C4 tests and more sophisticated testing that makes use of NMR (nuclear magnetic resonance) analysis.   Some honeys passed the C3/C4 tests but ‘failed’ the NMR tests.

Investigators from CSE claim this is due to the products being made with special syrups that are designed to ‘trick’ the C3/C4 tests. They allege that these syrups can be purchased cheaply via online trade portals.  The syrups are apparently marketed as “all pass” syrups because the suppliers claim they can pass the Indian government’s authenticity tests.

The CSE say that their own testing has confirmed that samples containing up to 50 percent of “all pass” syrup pass the tests.

Wrap up

There’s big money to be made from food fraud, as I have said before.  I have even heard it said that olive oil fraud is 3 times more profitable than smuggling cocaine – as well as being much less risky. (I haven’t been able to find the original source of that comment, I heard it at a food fraud conference in 2017).  And where there is money to be made, criminals will find ways to cheat the system.

Sadly, worldwide volumes of honey production are way down and predicted to fall even further due to climate change and bee colony diseases. That makes genuine honey more scarce, more valuable and, as a result, more profitable to fake.  Honey fraud is – unfortunately – here to stay.

My hope is that organisations like the Canadian Food Inspection Agency and the CSE in India continue to keep the pressure on honey fraudsters. Let’s keep making their lives hell!”

 

 

 

 

 

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Filed Under: Authenticity, Food Fraud Tagged With: authenticity, detection, economically motivated adulteration, food fraud test methods, honey

30th September 2018 by foodfraudadvisors

Five things every food safety professional should know about food fraud

1. Food fraud is in the spotlight

Food fraud has been around for thousands of years but has become more prominent in the food safety and food certification industry in the last few years, following the European horse meat scandal of 2013.  Although no food safety problems arose during that incident, it was realised that similar incidences could have serious impacts on food safety.  For that reason, food fraud prevention requirements were introduced into all major food safety management system standards between 2017 and 2020.

2. New terminology

Definitions related to food fraud and food integrity have been refined in the last five years and there is now consensus on the four key terms below, although the term food security still causes confusion.

food fraud,defense,safety,security

  • Food safety relates to issues of unintentional contamination, with the aim of reducing exposure to naturally occurring hazards, errors and failures in food systems.
  • Food fraud was defined by  Spink and Moyer (2011) as “a collective term used to encompass the deliberate and intentional substitution, addition, tampering, or misrepresentation of food, food ingredients, or food packaging; or false or misleading statements made about a product for economic gain.”  More recently that definition has been updated to capture all types of food crime: Food fraud is deception, using food, for economic gain (Food Fraud Initiative, Michigan State University).  Within food fraud there are types of fraud that involve tampering with the food by adulterating or diluting the food.  This type of fraud is sometimes called ‘economically motivated adulteration’ (EMA).  Other types of fraud that do not involve adulteration are also deemed to be ‘food fraud’.  These include black market and grey market sales, theft, illegal importing, avoidance of tax and counterfeiting.
  • Food defence is a term that has come to be defined as the effort to prevent acts of adulteration that are intended to cause harm to a food business or to consumers, such as acts of terrorism or attempted extortion.
  • Food security is unrelated to food fraud but is instead an issue of food supply and food access for populations who are under threat from food shortages.

Other terms to know:

  • Vulnerability assessments are assessments of vulnerability to food fraud, either at the raw material, product or facility level.  Within the USA the term vulnerability assessment can also refer to a food facility’s vulnerability to malicious tampering of product on its site, either by its own employees or external forces.   Learn more about vulnerability assessments.
  • Horizon scanning is the act of looking for and analysing threats and opportunities that will emerge in the medium to long term.  Within the food industry, horizon scanning means the act of collecting information about current trends and predicted incidences that could increase the likelihood of food fraud for a particular food material.  For example, climate change is likely to reduce coffee production which could drive up prices and increase fraudulent activity in that sector.
Coffee,authentic,fraud,horizon scanning
Coffee harvests are being affected by climate change

 

3. Food safety standards have become more rigorous

Food fraud prevention and mitigation measures are now a requirement of all major food safety management system standards.  The Global Food Safety Initiative (GFSI), a group of food companies whose mission is to harmonize, strengthen, and improve food safety management systems around the globe, sets guidance for food safety standards.  Well known GFSI standards include BRC, FSSC 22000 and SQF.  Between 2015 and 2017, all GFSI food safety standards were updated to include requirements for food companies to perform a food fraud vulnerability assessment and have a food fraud mitigation plan in place.   Click here for the GFSI Food Fraud Position Paper.

The new requirements for vulnerability assessments and mitigation plans require more resources for most food businesses, particularly those with large numbers of raw materials and suppliers.

4. There are new regulatory requirements for food businesses

The Food Safety Modernization Act (FSMA) in the USA has been implemented for most food businesses in the previous few years.  Within the FSMA rules, food businesses are required to address hazards from adulterants introduced for the purposes of economic gain.  These must be included in food safety hazard analyses and if hazards are found, preventive controls must be implemented.  This means that economically motivated adulteration (EMA), a subset of food fraud, must be addressed under the new FSMA rules.

The Food Safety Modernization Act (FSMA) also includes specific requirements for ‘food defense’ which are aimed at preventing malicious adulteration and tampering as well as fraudulent adulteration.  This is known as the Intentional Adulteration (IA) rule.  The IA rule is being progressively implemented in the USA.  FSMA rules for IA will also be enforced internationally for all food facilities that manufacture food for export to America.  Click here for US FDA’s food defense guidance

food defense,vulnerability assessment,FSMA,
All American food companies will be required to have a food defense plan

 

5.  Detection of food fraud remains a challenge, despite new lab techniques

Our ability to detect food fraud has improved over the last few years, but challenges remain.  There are many technologies available, from traditional ‘wet’ chemical tests to spectroscopy and chromatography to modern forensic DNA methods.   Protein isoelectrofocusing (a type of electrophoresis) is a conventional test that provides information about the source of various milk proteins in a cheese and can be used to detect cows milk in “buffalo milk” mozzarella, for example.  PCR (polymerase chain reaction) techniques, in which a cow milk-specific gene is amplified and detected are being developed for cheese testing and they are claimed to be more specific.

Coffee variety testing has traditionally been done using Fourier transform infrared spectroscopy, a method that exploits the different amounts of chlorogenic acid and caffeine in robusta and arabica varieties.  However, a new method that exploits the different mitochondrial genetic markers in the two varieties will soon be able to achieve the same results quickly and easily in the field with ‘lab on a chip’ technology.

Researchers looking for fraudulent aloe vera can exploit its distinctive NMR (nuclear magnetic resonance) profile, due to the position of acetate groups within a key polysaccharide in the plant.  The NMR profile represents a ‘fingerprint’ for aloe vera.

Another type of ‘fingerprinting’ is based on the spectra created by different ratios of stable isotopes.  For example, it is possible to tell the difference between corn-fed and wheat-fed chicken, using stable isotope ratio mass spectrometry by comparison with databases of reference samples.  This method has also been used to check provenance claims for meat and wine products.

Authentic beef mince
What meat is that?

 

Despite the surge in technology surrounding food fraud detection, it remains difficult to detect fraudulent adulteration unless you know what you are looking for.  As an example, DNA testing can be used to determine if beef mince has been made from a cow but can’t tell me whether it has been adulterated with undeclared beef offal.  Olive oil that is suspected of having been adulterated with other edible oil can easily be tested for such adulteration in a lab test, but verifying its country of origin is more difficult.  Adulteration of ‘arabica’ coffee with the cheaper robusta variety can be detected with a simple test but that same test will not disclose whether ground coffee has been adulterated with cheaper fillers such as corn, soybean or wheat, a practice which is common in some markets.  There are now a number of ‘fingerprinting’ techniques that are designed to ‘flag’ any sample that is not authentic, no matter what the adulterant, however they can only be used if there is already an extensive database of authentic samples with which to compare the suspect sample.  Australian honey brand owners who were caught with supposedly inauthentic honey in an NMR-based fingerprint test claimed that the database used in the testing, which was done in Germany, was not suitable for testing Australian honeys.  Read more about the Australian honey scandal.

We have a lot of tools in our arsenal to answer questions about fraudulent food but those tools are only useful if we ask the right questions.

Need to learn more?  Want practical advice from expert food scientists? Click here for a free introductory consultation.

 

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Filed Under: Food Defense, Food Fraud, Food Safety, Learn, VACCP Tagged With: acronyms, audit, authenticity, BRC, definitions, detection, economically motivated adulteration, FDA, fingerprinting, food authenticity, food defense, food forensics, food fraud, food safety standard, food testing, FSMA, GFSI, honey, horizon scanning, horse meat, laboratory, NMR, spectroscopy, testing

18th June 2018 by foodfraudadvisors

How to design a food fraud testing plan

Authenticity testing of ingredients and foods is an important tool in the fight against food fraud, but it’s not easy to get it right.  Here are our recommendations to help you design a food authenticity testing plan.

  1. First define the goals of the testing plan.  Because different materials have different food fraud risk profiles, you will need a different testing protocol for each material that you want to test.  For each material to be tested, choose a test type and laboratory and set accept-reject criteria for test results.  Use our testing checklist to help.
  2. Decide how samples will be collected, and define the sample size with the help of your chosen laboratory. For each lot or batch of material that needs to be tested, figure out how to obtain a sample that is properly representative of that batch. Sampling protocols will depend on the size of the lot, the form of the food (solid, liquid, bulk, etc.) and the practicalities of accessing materials within the batch.  Learn more about sampling protocols from the US FDA’s laboratory manual.
  3. Choose a frequency of testing for each material and document it in the plan.
  4. Write down your goals, test methods, accept/reject criteria, sampling procedures and approved laboratories.  This written information will be the foundation for your testing plan document. Add a description of what action you will take if you get results that confirm or imply authenticity problems with the sample. Who will you report the results to? Who is responsible for making decisions about actions to be taken?  Add document control features and file the plan within the food fraud section of your food safety management system.
  5. Implement your plan.  Be prepared to change your test frequencies or test methods as new information becomes available.  Review your test plan at least annually to make sure it aligns with your food fraud vulnerability assessment results.

Read this next: Food fraud testing frequency: how often should you test?

 

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Filed Under: Learn, Prevention and Mitigation Tagged With: authentic food, authenticity, detection, food fraud, supply chain

23rd August 2017 by foodfraudadvisors

Food Fraud; the faces behind the crimes

In our previous look at the motivations behind food fraud we discovered that it takes many forms.  From spices that contain illegal colourants, such as lead chromate in turmeric, to ‘organic’ grains that are shipped with forged documents, the types of frauds that are perpetrated with food are many and varied.

Consumers have been victims of food fraud for as long as trade itself; medieval bread was adulterated with chalk, ancient Roman wine was sweetened with lead, Americans were unwittingly fed illegal horsemeat in the 1800s and more recently, baby formula and pet food have had their apparent protein content illegally enhanced with the addition of melamine. It is easy to understand why a miller in the middle ages might have diluted his flour with chalk or an ancient winemaker might have added honey or water to his wine; the ‘enhancements’ were done to increase profits or to otherwise help their businesses, for example by being able to meet demand when materials were in short supply.

The motivation for financial gain experienced by the millers and wine-sellers of ancient times remains today and is the defining characteristic of the crimes that we now refer to as food fraud.  Michigan State University’s Food Fraud Initiative recently defined it as follows: “Food fraud is deception, using food, for economic gain” (2016).  Other crimes that involve tampering with food, say for the purposes of extortion or to cause harm to consumers, are specifically excluded from this definition.  Adulteration of food with the intention of causing harm is now widely called an issue of ‘food defense’.

It has been said that there are large networks of organised criminals working together to manufacture and supply fraudulent foods.  While that is certainly the case for some types of food fraud, that is by no means the only type of food fraud perpetrator.  There are many different people involved with food fraud and each has his or her own motivations.

Ms Natalie Crayton owns an artisan sea salt business in Scotland.  Artisan salt typically sells in retail stores for three to five times the price of ‘ordinary’ table salt.  In May of 2017, Ms Crayton’s business, Hebridean Sea Salt, was accused by local authorities of deceiving consumers by claiming that the salt was hand-produced from the waters of the Hebrides.  Investigations commenced after authorities were tipped off by a former employee.  Investors alleged that more than 80% of the product did not originate in the Hebrides but was imported from elsewhere.  Ms Crayton claimed that the foreign salt crystals were used to ‘seed’ the Hebridean water to create the product, a practice which is legitimate, but usually achieved with very much lower percentages of added seed crystal.

Local, natural sea salt, from the waters of the Scottish Hebrides…. perhaps

What is to be gained by swapping out some of the locally made salt with imported salt?  Of course that depends on the cost of production of the local salt versus the cost of the imported salt.  Alibaba is currently listing wholesale food grade sea salt at US$45 and $1000 per tonne, roughly equivalent to £0.03 to £0.77 per kg.  If an artisan producer who makes local salt at a cost of £3 per kg with a gross margin of two percent replaces just thirty percent of local salt with imported salt their gross profit could increase from around two pence per kilogram to almost seventy pence per kilogram, an increase of more than three thousand percent.  Under that scenario there are significant financial gains to be made from substituting components.  On the other hand, there is also plenty to lose.

Since the investigation into the Hebridean Sea Salt company began, it has ceased operation and its products are no longer available in the market.  The brand has been severely damaged and may never recover.  Ms Clayton may be able to defend her actions in court, or may be able to prove that allegations about the concentration of imported salt in the finished products are false.  But, whether or not the claims are upheld, her business faces financial ruin.

Like Ms Clayton, the vice president of Creation Foods, Kefir Sadiklar faces an uncertain future.  He and his family-run company were charged by the Canadian Food Inspection Agency over their supply of falsely described ‘kosher’ cheddar cheese to Jewish summer camps in 2015.  It is alleged that the company forged documents to make it appear that the cheese was kosher and put the forged documents inside boxes of non-kosher cheese.  When the boxes of cheese arrived at one of the summer camps, an employee noticed that some of the boxes bore the COR symbol, a kosher certification trademark, and some did not.  The employee requested clarification from Creation Foods, wanting to be sure that the cheese was fit to use at the camp.  According to information provided to investigators by the Kashruth Council of Canada, owner of the trademark, Sadiklar provided two certificates.  The first was for the wrong food while the second, supplied a few hours later appeared to be correct.  However, the employee must have remained suspicious, because he sent the second certificate to Kashruth Council, who noticed that it appeared to be a forgery: a single digit in the product code on the certificate had been altered to match the product code on the box of cheese.  The council contacted the police who passed the case to the food inspection agency, which is responsible for enforcing food label laws in Canada.  The resulting prosecution is the first of its type in Canada.

Creation Foods is a manufacturer of bakery products, and also acts as a distributor for products made by other businesses, including the cheese it supplied to the summer camps.  Creation Foods was certified by the Kashruth Council in 2011 and permitted to use the council’s COR symbol on some of its food products.  However, it appears to have a history of using the symbol on non-kosher products and was told to ‘cease and desist’ by the council in 2012 and again in 2013.  In 2013 the council issued an alert to businesses that had purchased cakes made by Creation Foods, claiming that the cakes were not kosher despite bearing a COR symbol on the pack and warning purchasers that Creation Food’s use of the symbol was unauthorised.

The allegations about Sadiklar and Creation Foods are damning; they imply a willingness by the company to mislead its customers on a number of occasions over a period of years.  Interestingly, the price difference between the non-kosher and kosher versions of the brand of cheese involved is said to be just two to three percent.  Does food fraud that increases profits by such a small margin generate enough extra income to justify the risks?  Perhaps.  When very large volumes of food are involved, even tiny increases in margins can make a significant difference to a company’s bottom line, but in this case large volumes are not likely to be a factor.  We do not know if Sadiklar’s motivation was to generate a little more profit from the summer camp order or whether there were other forces at play… perhaps Creation Foods was holding too much stock of non-kosher cheese that was nearing its expiry date, or perhaps they had run out of kosher cheese and risked upsetting their customer by failing to fulfil the order on time. Or perhaps the risk of facing any repercussions seemed so low that even a small monetary gain could somehow feel justified.  Sadiklar and Creation Foods denies any wrongdoing so we may never know.

On a more positive note, although the fraud that is alleged to have occurred with this incident was easy to perpetrate, it was also relatively easy to detect: the customer noticed an anomaly with the kosher symbol on the boxes, requested clarification from the supplier and then, when that did not appear quite right, attempted to verify the authenticity of the certification directly with the issuing authority.  That is an excellent way to verify the authenticity of certified materials; by contacting the certifier, especially if the certification body is well-respected or are themselves accredited.

A similar case of forged documents resulted in five years jail for the men involved.  Mahmudur Rohman and Kamal Rahman were convicted by a British court for conspiracy to commit fraud after Leicestershire food safety inspectors discovered that ‘lamb’ meat they supplied was actually turkey.  The tests were conducted as part of a local testing protocol that was implemented after the European horse meat scandal of 2013.

Investigators from the trading standards office revealed that not only was the ‘lamb’ made from an entirely different animal, but the halal certificates it had been supplied with were forged.  The company is estimated to have made profits of £300K – £400K during the period in which the frauds were occurring.

Meat seems like an ‘easy target’ for food fraud; it is not easy for customers and consumers to tell the difference between meat species, especially after it has been cooked in dishes like curries.  Energy drinks on the other hand are not often featured in news items about food fraud.  Meet Walid Jamil who, along with ten others, is being sued by an American energy drink company, Living Essentials, owner of the 5-hour Energy beverage brand.  Living Essentials claims Jamil and his associates manufactured and sold counterfeit copies of 5-hour Energy.  Jamil has a history of food fraud, having been implicated in an earlier scam in which counterfeit Pillsbury products as well as the sweeteners Equal, Splenda and Truvia were manufactured in a facility in Michigan.  No criminal or civil charges were placed against Jamil or his colleagues after that bust, so it’s little wonder that he was willing to get involved with the energy drinks scheme.

It was a big operation: the energy drink counterfeiters were manufacturing replica bottles bearing high quality labels and shrink sleeves in a warehouse in California that operated 24 hours per day and made about 1.5 million bottles a month, according to Geoffrey Potter, the lead counsel for Living Essentials. The drinks were placed into legitimate distribution channels in the guise of diverted product or returns.  Sales of the genuine drink were affected and a sales rep for Living Essentials became suspicious about the source of product in a certain retail outlet.  He sent a sample to the company’s headquarters for analysis which sparked a recall and investigation.  Potter reports that when investigators found the fraudsters there was so much money changing hands that “they had to use shopping bags to pass it out.”

How did the perpetrators make so much money?  The significantly lower operating costs incurred by a clandestine operation compared to legitimate beverage manufacturing might surprise consumers.  Clandestine manufacturing operations cut corners in every area: cleaning and sanitation, pest control services, facility maintenance, food safety systems, record-keeping, audit fees, labour costs – including through the use of illegal workers – unsafe and unhygienic equipment, substandard ingredients, non-food-grade packaging, untreated water, illegal waste disposal, substandard transport and storage conditions, failure to pay business registration fees, trademark registrations and by avoiding advertising costs.  The result is an unsafe product, unsafe work environments and loss of government revenue as well as damage to the brand owners.

Compared to Living Essentials, the fraudsters who produced fake 5-hour Energy could make product and get it to the market much more cheaply.  Worse still, although it is often said that consumers can spot ‘fake’ foods because their prices are too good to be true, counterfeiters can and do sell their products at the same price points as their legitimate counterparts.  In doing so they stand to make significant profits.  However, as we have seen, the perpetrators also have a lot to lose.  Civil penalties of $20 million were delivered in the 5-hour Energy case.  The price of food fraud can include loss of businesses and livelihood, high profile prosecutions, unwanted media attention, court appearances, jail time as well as million dollar penalties and fines.  New cases are uncovered every day by sharp-eyed customers, food inspectors and by insiders who want to do the right thing.  For those involved with food fraud, it’s only a matter of time before their crimes catch up with them.

Update: Creation Foods Company was fined CAD25,000, having pleaded guilty to the charges.

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Filed Under: Food Fraud Tagged With: authenticity, cheese, counterfeit, criminal, detection, economically motivated adulteration, fine, food fraud, halal, impact of food fraud, kosher, prosecution

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